Tenant Representation
When representing a tenant, we are dedicated to finding the perfect space for our clients through
our personalized and comprehensive service.
We have an intense focus on understanding our clients’ needs and executing to find the right fit.
ROME Real Estate Group helps tenants of commercial buildings with a variety of needs, including the following:
• Survey and identification of target properties
• Coordinating property tours
• Letter of Intent/Lease Drafting and Negotiations
• Renewals
Why Sacramento Businesses Choose ROME for Tenant Representation
Finding the right commercial space in the Greater Sacramento market — Sacramento, Folsom, Roseville, Elk Grove, Rancho Cordova, or Natomas — takes more than scrolling listings on LoopNet. The best deals never make it online. Asking rents are negotiable. And the lease language you sign in month one will follow you for the next five to ten years. That’s why having a dedicated tenant rep on your side of the table changes the math.
At ROME, we work for the tenant — not the landlord, not both sides. That single fact shapes every recommendation we make. Our brokers know which landlords are flexible right now, which buildings have hidden CAM exposure, and which submarkets are softening. We bring that information to the table so you sign a lease you’d still be happy with three years from now.
Who We Represent
ROME has represented tenants across nearly every commercial property type in Greater Sacramento, including:
- Retail tenants — restaurants, fitness studios, medical and dental, salons, specialty retail, and franchise concepts looking for first-time or expansion locations.
- Office tenants — professional services, tech, finance, legal, and creative firms.
- Industrial tenants — manufacturing, distribution, logistics, and flex-space users.
- Owner-users — businesses that want to own rather than lease and need help locating the right asset.
Our Tenant Representation Process
- Needs assessment. We sit down to understand your business — square footage requirements, parking, drive-by visibility, demographic targets, growth plans, and budget.
- Market survey. We pull every relevant property — listed and off-market — that matches your criteria, with side-by-side comparison of base rent, NNN charges, build-out condition, and lease term.
- Property tours. We coordinate tours, walk through the space with you, and flag what you should ask the landlord that they won’t volunteer.
- Letter of Intent. We draft and submit the LOI on your behalf — base rent, free rent, tenant improvement allowance, options, and exclusives.
- Lease negotiation. We negotiate the full lease alongside your attorney — operating expense exclusions, assignment rights, holdover, indemnity, and the dozens of clauses that move money.
- Renewals and expansions. When your lease term comes up, we re-engage to negotiate renewal terms or relocate you to a better fit.
How Tenant Representation Saves You Money
The most common question we get: “If I have to pay a broker, am I really saving money?” The answer is yes — and we don’t get paid by you. Tenant representation in commercial real estate is paid by the landlord out of the lease commission, the same way it works in residential real estate. Bringing your own broker doesn’t add to your rent. It just means you have someone in your corner negotiating against the landlord’s broker, who gets paid either way.
The real savings show up in the lease economics: rent reductions, free rent months, larger TI allowances, capped CAM, exclusive use clauses, and termination rights. Over a five-year lease, those terms can save a Sacramento tenant tens of thousands of dollars.
Tenant Representation FAQ
Does it cost me anything to use a tenant rep?
No. Commission is paid by the landlord out of the lease, split between the listing broker and the tenant rep. You don’t pay extra by bringing your own broker — you pay extra by not bringing one.
How early should I start looking for commercial space?
For most Sacramento deals, six to twelve months before you need the space. Retail and restaurant deals with build-outs need closer to twelve months. Smaller office moves can sometimes happen in three to four months.
Can ROME represent me if I’m relocating from another city?
Yes. We frequently work with out-of-area businesses opening their first Sacramento location — retail concepts expanding from the Bay Area, regional restaurant chains, and national franchises entering the market.
What’s the difference between a NNN and a gross lease?
In a NNN (triple net) lease, you pay base rent plus your share of property taxes, insurance, and maintenance. In a gross lease, the landlord covers those costs and bills you a single rent number. NNN is the dominant structure for retail and most industrial space in Sacramento — see our Sacramento NNN Lease Guide for the full breakdown.
Do you cover Folsom, Roseville, and Elk Grove or just Sacramento proper?
We cover the entire Greater Sacramento metro — Sacramento, Folsom, Roseville, Elk Grove, Rancho Cordova, Natomas, and the surrounding submarkets.